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Ashwini Anburajan: How cryptocurrency can help start-ups get investment capital Review

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Ashwini Anburajan: How cryptocurrency can help start-ups get investment capital

www.ted.com

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Site Rank: 9

In her TED Talk, "How Cryptocurrency Can Help Start-Ups Get Investment Capital," Ashwini Anburajan highlights a critical issue in today's entrepreneurial landscape: the venture capital model hasn't evolved to support the diverse needs of start-ups. Anburajan shares her own experience with venture capitalists, illustrating how the traditional system favors only a few high-value companies, leaving many innovative start-ups without funding.

The Promise of ICOs

Anburajan introduces Initial Coin Offerings (ICOs) as a revolutionary solution to this problem. ICOs allow start-ups to raise money by issuing digital tokens, broadening the investor pool from a few venture capitalists to millions worldwide. This democratization of investment capital represents a shift towards more inclusive funding opportunities.

One of the most innovative aspects of her talk is the collective ICO launched by Anburajan and her tech accelerator cohort. By pooling equity from nearly 30 companies into a single cryptocurrency, they created a diversified investment opportunity that attracted widespread interest. This cooperative approach challenges the competitive nature of traditional start-up funding and demonstrates the power of collaboration.

Pros & Cons
  • Innovative Funding Solution: Introduces ICOs as a new way to raise capital, offering an alternative to traditional venture capital.
  • Democratizes Access to Capital: Expands the investor base beyond venture capitalists to include millions of everyday people.
  • Encourages Collaboration: Highlights a cooperative model where multiple start-ups pool resources, fostering a sense of community.
  • Inspiring Personal Story: Provides a motivational narrative that encourages entrepreneurs to explore new funding avenues.
  • Overlooks Risks: Does not address potential challenges and risks associated with ICOs, such as regulatory issues and scams.
  • Complex Execution: The cooperative model requires complex legal and collaborative efforts, which may be difficult for start-ups to manage.
  • Speculative Nature: Relies on a new and uncertain funding method that may not be suitable for all start-ups.
  • Limited Focus on Other Challenges: Doesn't cover other critical challenges faced by start-ups beyond funding, such as competition and product development.